Sheetz Offering First C-Store Private Label Credit Card

AACS will visit Sheetz as part of our October Study Tour

September 1, 2015
NACS Online

Partnership with First Bankcard expected to provide significant customer value and benefits.
​ALTOONA, Pa. – Sheetz, a family-owned convenience store chain with more than 500 locations across six states, recently announced a partnership to offer its first private label credit card, the Sheetz® Personal Credit Card.
The new Sheetz® Personal Credit Card is designed to be used exclusively at Sheetz stores and offers customers’ automatic savings at Sheetz fuel pumps, as well as the ability to earn points on every qualifying purchase in Sheetz stores. Customers will save five cents per gallon at the pump using the Sheetz Personal Credit Card and when the card is used in conjunction with the company’s MySheetz Card® loyalty card, customers will save an additional three cents per gallon. Customers will also receive five points for every $1 spent in-store using the Sheetz Personal Credit Card. Each time customers earn 1,000 points, they will automatically receive a $10 Sheetz gift card.
“We are a consumer-driven company and we work hard to find the best products and vendors for our customers. At Sheetz, every experience the customer has with us helps shape the reputation of our brand. First Bankcard will help ensure that our customers have the best experience with the Sheetz credit card and we look forward to this partnership,” said Richard Steckroth, director of business development for Sheetz.
When selecting a partner for the Sheetz® Personal Credit Card, Sheetz turned to First Bankcard, its partner of five years and developer of the Sheetz® Visa® Card.
Customers may apply for the program online and will receive their credit decision instantly. “We strive to help businesses like Sheetz by providing customer value and benefits, flexibility, innovative products and unparalleled customer service,” said Stephen F. Eulie, president of First Bankcard. “The Sheetz® Personal Credit Card allows Sheetz the ability to directly market to their customers a product that will incent them to visit their stores again and again.”

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