Globally, 52% of shoppers say that having a good range of healthy foods is important to them when top-up or convenience shopping.
81% would like to see even more healthy options in convenience stores.
Take a look at how the importance of health differs across countries:
Click here to view where your country lies on the scale.
Budgens Byfleet are certainly focussing on health by promoting fresh fruit to kids:
him! international talk to 10,000 shoppers across the world. Want to find out more great insights? Contact us for further information
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Global convenience shopper data and insights are NOW AVAILABLE. Contact us to access our exec summary or full data across 11 countries. The report covers:
- Channel usage
- Influences, drivers and deterrents
- Shopping missions
- Importances & ratings
- Convenience sectors’ category credibility
- Promotions and Price image
- Technology, communication & engagement
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